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Booking.com executive said company ‘not viable’ without advertising on Google

Booking.com executive said company ‘not viable’ without advertising on Google

by Casey He | Oct 11, 2023 | Business, Featured

WASHINGTON – The head of marketing at Booking.com, the online travel agency, testified in federal court in Washington on Wednesday about Google’s dominance in the search engine and paid search markets – and how companies like his heavily depend on it. This bench...

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